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Adobe After Effects is a digital visual effects and motion graphics software developed by Adobe. Adobe After Effects is a powerful software, which comes in handy for video post-production work. Get animated. With After Effects, you can make eye-catching motion graphics and visual effects for social posts and videos that wont be ignored. Adobe After Effects CC is the industry standard tool for motion graphics and visual effects. Artists and post production professionals rely on After Effects to generate visually stunning work for film, TV, video, and web. After Effects brings life and motion to graphics, whether its as simple as animating Adobe After Effects is a specific software used to add effects and animations for different kinds of video footage. Before using this software, you need to learn it first. Technically speaking, Adobe After Effects, or Adobe AE for short, is an animation and motion graphics tool developed by you guessed it Adobe. 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